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E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration

E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration

Case Study

DreamzTech built a secure, scalable cannabis e-commerce platform using Drupal 11 with in-store pickup, SSO, ADA compliance, and personalized promotions.

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E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration
E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration
E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration
E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration
E-Commerce Platform for Cannabis Retail with Pickup and Promotions Integration
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Transforming Cannabis Retail with a Smart E-Commerce Platform

Overview

DreamzTech Solutions developed a custom enterprise-grade e-commerce platform using Drupal 11 for a regulated cannabis retail company. The platform is designed to deliver a seamless and secure shopping experience, enabling pre-orders and in-store pickups. It incorporates advanced user authentication (SSO), enterprise security measures, and ADA compliance to support accessibility standards, regulatory needs, and business scalability.

Challenges

The client needed a secure, compliant, and scalable e-commerce system with:

  • In-store pickup functionality across multiple dispensary locations.
  • Dynamic pricing logic including loyalty-based and BOGO promotions.
  • Accurate, location-based inventory management for variable-weight products.
  • Personalized product recommendations and order history visibility.
  • Secure authentication, role-based access, and adherence to accessibility standards.

Solutions Delivered

DreamzTech implemented a robust e-commerce platform on Drupal 11 with advanced security, CMS flexibility, and scalability.

Key Features

  • Category & Brand Setup: Admins can define categories like Flower, Edibles, CBD, Vaporizers, and Accessories with customizable subcategories.
  • Product Management: Ability to manage SKUs with titles, images, pricing by weight or quantity, and track inventory per location.
  • Multi-Store Pickup Configuration: Setup for numerous dispensary pickup locations with configurable schedules and fees.
  • Order Management: End-to-end order lifecycle control with custom statuses, invoice generation, and automated notifications.
  • Promotion & Deal Engine:
    • BOGO Offers
    • Product Bundles
    • Role-Based Discounts (e.g., cannabis industry professionals)
    • Category/Product Specific Promotions
    • Coupon Code Activation
    • Loyalty History Discounts
  • Smart Catalog Navigation: Search filters, wishlists, stock visibility, and highlighted featured deals.
  • Secure Checkout: SSO integration with enterprise identity providers and secure payment processing.
  • Personalized Dashboard: View order history, reorder options, saved addresses, and preferred pickup locations.
  • Store Explorer: Browse dispensary profiles with maps, customer reviews, and working hours.
  • Engagement Hub: Educational resources, brand videos, product tutorials, and loyalty reward updates.
  • SSO Integration: Single sign-on with secure authentication.
  • ADA Compliance: Fully compliant with accessibility standards to ensure equal access for all users.
  • Data Security: Encrypted transaction flow and access-level controls across all user roles.

Success Metrics

Fast Time-to-Market

Launched in 8 weeks with scalable Drupal 11 architecture.

Repeat Engagement

35% returning customers within 3 months of launch.

Promotion Use

65% of customers used deal-based offers or loyalty rewards.

Conversion Optimization

Improved cart-to-order rate by 22% with streamlined UX.

Operational Accuracy

50% reduction in inventory and order management errors.

Security Performance

100% uptime and zero incidents reported since launch.

Conclusion

DreamzTech delivered a scalable, compliant, and secure e-commerce platform using Drupal 11 to modernize cannabis retail operations. Featuring advanced user authentication, promotional flexibility, and real-time location-based inventory, this platform enables cannabis dispensaries to meet regulatory and accessibility standards while offering an exceptional user experience. The integration of SSO and ADA compliance ensures a trusted and inclusive environment that supports both operational efficiency and customer trust.
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